Personas Projects

Due to its length, the full study cannot be displayed right now. Please read the complete study 👉 here Check the final redesign Vol 1 👉 h

IntroductionThis project focuses on redesigning Pathfinder´s Homepage. The goal is to enhance its inclusivity and appeal towards LGBTQIA+ yo

Project Info : Platform: Mobile App (iOS & Android) Device Type: Smartphone (primary), Tablet (secondary) Research Methods for each pers

1. Identifying the Problem: User engagement dropped after the app launch. 2. Setting objectives: Goals: Understand why user engagement is dr

Platform: Substack Device: Mobile and Desktop (Web) I conducted a mixed methods survey to collect qualitative data directly from users. I ch

This is a user persona of the BeReal platform, targeting new users who are likely to use the app. In order to increase engagement the user p

This case study includes video content that, unfortunately, could not be published. For more information, please visit the related post on B

Design ScenarioTikTok is experiencing a decline in user engagement. To address this issue and regain user interest, a comprehensive user res

Project Info : Platform : LinkedIn Device Type : Mobile (iOS & Android) Research Methods : I conducted primary research by taking Interv

This project focuses on understanding the motivations and challenges of a core user group on a mobile social media platform facing a decline

Link to Figma file - view persona, user flow, wireframes and prototype

Designing the User persona for the PressurePal Health app involved placing the user at the core of the product experience — the goal was to

1. Platform and Device Selection: I've focused on Instagram as a social media platform, optimized for mobile devices (iOS and Android). The

Platform: Social Media App Device: Mobile Research Methodology : Conducted short interviews with a small group of potential users (friends a

Mr. Chop is an inviting online platform that champions diversity and supports the LGBTQ+ community. The decision-making process began with i

Project OverviewThe design project aims to create an Arabic social media platform that bridges cultural relevance with modern usability. Nam

Inspired by my own frustrations with Palia's current fast travel system, this personal UX/UI project presents a concept for a smoother, more

Project Information Platform - Instagram Device Type - Smartphone (IOS & Android) Research Methods - I conducted primary research by tak

Persona 1: Aspiring UX DesignerName: Emily Torres Age: 24 Location: Austin, TX Occupation: Recent college graduate (Communication Design maj

Project Overview This project centers on understanding the diverse needs and behaviors of LinkedIn users who engage with the platform via it

Identifying Core Problems, Generating Insights and more.

Created a user persona for a social media platform. I asked the following questions and used the feedback to create the user persona: Bio:

ClientPortfolia is an investment collective in California for business-minded women and minorities seeking venture communities and resources

In this project, I undertook the challenge of creating detailed user personas for a social media platform experiencing a decline in user eng

A UX research case study on boosting engagement in a social media platform. Includes personas, research insights, and recommendations for im

Research and Analysis: Conduct comprehensive research to understand your target audience before creating a user persona. Analyze existing da

Problem statementA few months after launching our Instagram mobile app, we observed declining user engagement. To address this issue, we con

Emily CarterJob Role: Content Creator, Freelancer Demographics: Age: 25 Marital Status: Single Education: Bachelor’s Degree in Media Studies

The TripMate social media application has seen low user engagement in the months after its launch. By doing UX research and developing a use

Project OverviewThis report summarizes a UX project conducted to understand declining user engagement on the social media platform Threads (

Project Info Social Platform: WhatsApp Device Type: Smart Phone Research Methods:
Secondhand research - User reviews on Apple App Store &am

I explored Reddit’s user ecosystem to identify key needs and pain points, revealing three main personas: Casual Content Seeker (Lurker): Use

Shahyti is designed to revolutionize the food delivery experience for young, busy professionals in Egypt. By focusing on user convenience, r

Where Authenticity Shines In a world of filters and facades, RealYou is the social media platform where your true self takes center stage. W

I discovered Tandem, because I like learning languages and I've been using the app for 3 years. I decided to ask my friend from the app and

TLDR:I built a user persona for Reddit, leveraging content analysis of app store reviews and Reddit comments to help build empathy with user

Project infosPlatform: Twitch Device type: Mobile I. Research & InterviewsFirst of all I need to schedule interviews with regular, casua

Instagram, one of the world’s leading social media platforms, has faced challenges in sustaining user engagement despite its massive user ba

Step 1: Introduction Because many of us spend so much time at work, it is crucial that our workplace be a space where we feel safe and welco

IntroductionSocial media platforms thrive on user engagement, but what happens when engagement starts to decline? As part of the Uxcel UX Re

This project explored why engagement has dropped post-launch for a mobile-first photo-sharing social media platform in Europe. To guide pote

Project OverviewTo understand the reasons behind Instagram’s declining user engagement, I began with secondary research. I reviewed insights

Overview of the ProjectPlatform: Pinterest Device: Mobile App Research Methods1. Mock Interviews Using AITo simulate realistic user feedback

These personas are developed for the Threads App. I have created two personas: Emma Johnson, representing a typical consumer user, and Alex

PROJECT BRIEF This User Persona describes the typical customer of MyCircle, a highly secure social media platform that connects senior and e

👉Due to its length, the full article can't be uploaded here. Please read the full case study.❗ designing a feature for a banking app that t

This persona was developed based on surveys conducted among Instagram users. It was created for the website of a tattoo and piercing studio.