User Persona - Social Media Platform
Created a user persona for a social media platform.
I asked the following questions and used the feedback to create the user persona:
Bio:
Name and surname:
Age:
Marital status:
Education:
Job:
Quote about your beliefs about social media.
What are your hobbies and interests?
What do you use social media for?
How do you use social media (on a mobile, desktop, laptop, or combination)?
Describe your personality in a few key words.
Which other social media platforms do you use?
What are your pain points?
Why are you not using the platform as often as you used to?
Is there another social media platform that you have started using instead?
What are your goals and needs in a social media platform?
What are your motivations to use a social media platform?
What are your frustrations with social media platforms in general?
What are your frustrations with our social media platforms?
Reviews
3 reviews
Hello Francois,
You've done a great job crafting this user persona — it's clear that you approached the task with care and good structure. The questions you used for research cover a wide range of behavioral, emotional, and contextual points, which gives the persona real depth and meaning.
I especially appreciate how you've included pain points, motivations, and usage habits — these are key for guiding product and UX decisions. The visual layout is clean and well-organized, making it easy for teams to understand and use.
If I could suggest one thing to improve, it would be to add a short summary at the end. Something that explains how this persona can help with design or product choices. That would make it even more useful for the team.
Overall, really nice work — keep it up!
The bento-style layout makes the persona card visually engaging and modular.
Key information is well-organized, making it easy to scan and digest.
Visual balance between imagery, text, and data points is strong.
Consider enhancing contrast or spacing in denser sections for better clarity.
Overall, it’s a clean, modern approach that supports quick user empathy.
Great job! I really liked your layout and how the colors were used. I would just make an adjustment to the spacing between lines in the typography to make it more harmonious and fix the spacing in the 'personality' section.
The questions are all good, and I see that you want to provide more complete information. However, I think that as a starting point, it would be nice to begin with five well-crafted questions. If you want to add more, it would be great if they had alternative answers for the user to choose from so that it doesn't become tiring.
This is my feedback!
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