CJM for Co-Working Space - WeWork
This project presents a customer journey map for WeWork, created to understand the end-to-end experience of a remote professional using a co-working space. The goal is to identify key pain points, user needs, and opportunity areas across both digital and physical touchpoints, and propose data-driven solutions to improve usability, onboarding, and long-term member satisfaction.
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Love this, Rayhan. The customer journey map is clear and easy to follow. I really like that you’re thinking about how to speed up the booking process for returning customers and introducing loyalty rewards.
A couple of thoughts I had:
- You mentioned users are looking for quiet spaces, so adding a filter for specific amenities could make that search much easier.
- I’d be curious to understand Arif’s behaviour a bit more. You mention he’s remote, but does he have a consistent home base, or does he enjoy exploring different offices? Those two journeys may look a bit different.
- It could also be helpful to allow users to favourite workspaces or compare two offices side by side before booking.
Overall, really solid work. Great job 👏
5 Claps
Average 5.0 by 1 person
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