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Exercise

Tracking

Levels of user needs
Exercise

Levels of user needs

Competitor analysis
Exercise

Competitor analysis

Create a content inventory
Exercise

Create a content inventory

Using Google Trends
Exercise

Using Google Trends

Exercise

Qualitative interviews and research

Exercise

What are you auditing?

Prioritize content changes
Exercise

Prioritize content changes

Exercise

Conversational research

Benchmarking voice and tone
Exercise

Benchmarking voice and tone

Evaluate existing content
Exercise

Evaluate existing content

Exercise

Observational research

Include screenshots
Exercise

Include screenshots

Commands vs questions in CTAs
Exercise

Commands vs questions in CTAs

Exercise

The role of user research in UX writing

Lessen uncertainty
Exercise

Lessen uncertainty

Maintain device and platform consistency
Exercise

Maintain device and platform consistency

Reduce cognitive load
Exercise

Reduce cognitive load

Share recommendations and implement changes
Exercise

Share recommendations and implement changes

Don’t forget about hidden content
Exercise

Don’t forget about hidden content

Talk to the original UX writer
Exercise

Talk to the original UX writer

Reinforce your brand
Exercise

Reinforce your brand

Set user expectations
Exercise

Set user expectations

Geographic segmentation for localized strategies
Exercise

Geographic segmentation for localized strategies

Ensure localization and cultural consistency
Exercise

Ensure localization and cultural consistency

Symbol localization
Exercise

Symbol localization

Exercise

Localization guidance

Exercise

Grammar standards