Using Google Trends

One of the most accessible and easiest ways to make sure your words make sense is to check it on Google Trends. Let's imagine a pretty common scenario where a UX writer is unsure about a word or has a couple of variants and doesn't know which one is the best. Google Trends may be a good way to solve the dilemma. All you do is enter the terms you have, separating them with commas, and Google Trends will compare the frequency of each term's search request on the Google search engine.

However, Google Trends isn't a magic pill. It can give you the most commonly sought-after words per region or country but can't assess your target audience's preferences. For example, the term "Share" may be considerably more popular but the phrasing "Tell your friends" may be more suitable for your brand's voice and could appear more appealing to users seeking social approval.