Branding Exercises
Explore hands-on “Branding” exercises to sharpen your skills and level up your craft. Want more? Browse all search results
Exercise
Desirability
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Conflicting icons
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Illustration
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Color
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Avoid overusing a brand’s name
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Icon border radius
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Typography
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Style guides
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Don't compromise on clarity
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Logomark
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Hue
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Be conversational to sound more human
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Logotype
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Make use of gamification
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Keep it short and simple
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Focus on users
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Make it scannable
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Figure-ground principle
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Ad banner
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Use consistent voice and tone
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Brand
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Always maintain consistency
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Color systems
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Consider font stress
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Before you begin
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Look at the details
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Playful brands
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Subliminal communication
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Choose a flexible typeface
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Traditional brands
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Modern brands
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Expected aesthetics
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Custom typefaces
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Consider the past
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Choose a distinctive typeface
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Build your personal brand
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Nagging
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Link the logo to the homepage
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Image exposure
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Rectangle
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Color management principles
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Position the logo in a familiar location
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Brand identity checkup
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Brand alignment in AI outputs
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Developing brand consistency documentation
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Defining your voice
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