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User personas
Exercise

User personas

Customer segments
Exercise

Customer segments

Grouping by size
Exercise

Grouping by size

Grouping by shape
Exercise

Grouping by shape

Personas prioritize among different users
Exercise

Personas prioritize among different users

Audience and participants
Exercise

Audience and participants

Exercise

Personalization at scale through AI

Describe your players
Exercise

Describe your players

Exercise

The participants of customer interviews

Types of churn
Exercise

Types of churn

Exercise

Understand user needs

Adding customer segments
Exercise

Adding customer segments

Exercise

Churn and customer segmentation

Segmenting customers by product usage patterns
Exercise

Segmenting customers by product usage patterns

Value-based segmentation to prioritize high-value customers
Exercise

Value-based segmentation to prioritize high-value customers

Exercise

Identifying different types of dormant users

Targeting at-risk segments with tailored offers
Exercise

Targeting at-risk segments with tailored offers

Segmenting based on feedback and customer satisfaction
Exercise

Segmenting based on feedback and customer satisfaction

Exercise

Using predictive analytics to identify at-risk segments

Using customer lifecycle stages for segmentation
Exercise

Using customer lifecycle stages for segmentation

Behavioral segmentation to address disengagement
Exercise

Behavioral segmentation to address disengagement

Cross-selling and upselling based on segmentation
Exercise

Cross-selling and upselling based on segmentation

Exercise

Creating journey maps for different user segments

Exercise

Combining segmentation with churn prevention strategies

Analyzing competitive landscape
Exercise

Analyzing competitive landscape

Segmented controls
Exercise

Segmented controls

Analyzing reasons for user disengagement
Exercise

Analyzing reasons for user disengagement

Exercise

Focus groups

Geographic segmentation for localized strategies
Exercise

Geographic segmentation for localized strategies

Exercise

Defining healthy baselines

Demographic segmentation and personalized retention strategies
Exercise

Demographic segmentation and personalized retention strategies

Segmenting risk levels
Exercise

Segmenting risk levels

Exercise

Implementing personalized email campaigns

Exercise

Segmenting users for targeted push campaigns

The Kano model
Exercise

The Kano model

Exercise

Defining control groups

Exercise

Setting goals for re-engagement campaigns

Exercise

Segment data

Exercise

Identify statistical outliers

Exercise

Balancing user needs with business goals

Exercise

Recognize strategic opportunities

Recognizing when users prefer control
Exercise

Recognizing when users prefer control

Exercise

Identifying existing user expectations

Personalization potential
Exercise

Personalization potential

User story generation
Exercise

User story generation

Segmented controls
Exercise

Segmented controls

Exercise

Analyze user feedback patterns

Persona template creation
Exercise

Persona template creation

Exercise

Understanding reward functions in AI systems

Exercise

Segment customer journey mapping for targeted delivery