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Value Proposition Design Exercises

Explore hands-on “Value Proposition Design” exercises to sharpen your skills and level up your craft. Want more? Browse all search results

Value-impact
Exercise

Value-impact

UX Design Principles
Minimum viable product (MVP)
Exercise

Minimum viable product (MVP)

Design Processes
Reiterate the value proposition
Exercise

Reiterate the value proposition

Deleting Account
Value proposition
Exercise

Value proposition

Business Model Canvas
Id values must be unique
Exercise

Id values must be unique

HTML IDs & Classes
Exercise

The value of product discovery

Intro to Product Discovery
Creating compelling variable rewards
Exercise

Creating compelling variable rewards

Designing Sticky Features
Value alignment in AI design
Exercise

Value alignment in AI design

Human-Centered AI Principles
Value-based segmentation to prioritize high-value customers
Exercise

Value-based segmentation to prioritize high-value customers

Segmentation and Churn Prevention Strategies
Exercise

Finding AI's true value zones

Value Proposition & Problem Selection
Anatomy of a problem statement
Exercise

Anatomy of a problem statement

Framing the Problem into Hypotheses
Exercise

Creating exclusive benefits for loyal users

Building Loyalty Programs to Retain Users
Key components of successful loyalty programs
Exercise

Key components of successful loyalty programs

Building Loyalty Programs to Retain Users
Understanding outputs versus outcomes
Exercise

Understanding outputs versus outcomes

Thinking in Outcomes, not Features
Implementing personalized pricing and offers
Exercise

Implementing personalized pricing and offers

Personalization Strategies to Reduce Churn
Designing a point-based reward system
Exercise

Designing a point-based reward system

Building Loyalty Programs to Retain Users
Exercise

Identify barriers to value

Prioritizing and Planning Improvements
Exercise

Balancing monetary and non-monetary rewards

Building Loyalty Programs to Retain Users
Creating effective problem statements
Exercise

Creating effective problem statements

Finding Problems to Solve
Exercise

Generate solution concepts

Prioritizing and Planning Improvements
Value assessment
Exercise

Value assessment

Fiscal and Budget Considerations
Exercise

Competitive positioning statements

Competitive Analysis and Market Research
Exercise

Ethics as a competitive advantage

What is Ethical Product Design
Exercise

Competitive advantage in strategy

What Product Strategy is
Comparing the value propositions of competing products
Exercise

Comparing the value propositions of competing products

Product Definition
Positioning strategy
Exercise

Positioning strategy

Market Analysis & Competition
Framing value as a problem solved
Exercise

Framing value as a problem solved

Product Definition
Exercise

Problem statements to OKRs

Framing the Problem into Hypotheses
Exploring option tokens
Exercise

Exploring option tokens

Tokens: The DNA of a Design System
Exercise

Business model innovation

Understanding Business Models
Characteristics of strong and weak value propositions
Exercise

Characteristics of strong and weak value propositions

Product Definition
Exercise

Revenue streams and monetization

Understanding Business Models
Exercise

Good vs bad problem statements

Framing the Problem into Hypotheses
Translating user pain points into product promises
Exercise

Translating user pain points into product promises

Product Definition
Exercise

Understanding why problem definition matters

Defining Problems for Effective Specifications
Breaking down the components of a problem statement
Exercise

Breaking down the components of a problem statement

Defining Problems for Effective Specifications
Exercise

Value-based pricing strategies

Pricing & Monetization Strategies
Exercise

Defining a north star metric

Selecting Effective Product Metrics
Exercise

Pricing communication and positioning

Pricing & Monetization Strategies
Exercise

Bundling and packaging strategies

Pricing & Monetization Strategies
Writing clear and focused problem statements
Exercise

Writing clear and focused problem statements

Defining Problems for Effective Specifications
Clarifying the MVP’s core problem
Exercise

Clarifying the MVP’s core problem

MVP Design
Exercise

Understanding why trade-offs matter

Navigating Trade-offs and Dependencies 
Clarifying the role of the value proposition
Exercise

Clarifying the role of the value proposition

Marketing Strategy
Balancing user value, business goals, and technical effort
Exercise

Balancing user value, business goals, and technical effort

Navigating Trade-offs and Dependencies 
Formulating a clear value proposition
Exercise

Formulating a clear value proposition

MVP Design
Prioritizing essential features over nice-to-haves
Exercise

Prioritizing essential features over nice-to-haves

MVP Design
Value vs effort analysis
Exercise

Value vs effort analysis

Roadmap Planning & Prioritization
Exercise

Turning a product pitch into a measurable statement

Product Definition
Exercise

Connecting user value with business goals

From Strategy to Story