Quantitative Research Exercises
Explore hands-on “Quantitative Research” exercises to sharpen your skills and level up your craft. Want more? Browse all search results
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User research
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How to approach user research
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Empathy in user research
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SUS scores
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Reasons to invest in UX research
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Web analytics
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Tree testing
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Desirability studies
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What user research doesn’t do
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Usability benchmarking
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Consequences of not doing UX research
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What is UX research?
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Surveys
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A/B and multivariate testing
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Eye tracking
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Figuring out the right questions to ask
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Question order bias
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Providing incentives
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Open questions for qualitative data
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Unbalanced survey scales
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Survey length
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Sampling bias
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Avoid bias
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Avoid leading questions
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Closed questions for quantitative data
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Ask one question at a time
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Understand your goals
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3D scanning
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Why surveys are useful
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Quantitative tree testing
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Analyze final destinations
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Analyze first clicks
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Evaluate time spent
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User properties
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Advanced event parameters
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Basic event tracking
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Custom dimensions
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Campaign tracking
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Session tracking
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User identification methods
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Data sampling
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Cross-device tracking
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Result communication
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User research methods
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Types of customer feedback
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User surveys
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Measure meaningfully
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Combine qualitative and quantitative insights
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Create a questioning framework
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