Customer Journey Mapping Lessons | Uxcel

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UX Design Deliverables

Find out what exactly UX designers are expected to create and deliver

Showing Progress

Learn how to correctly use progress trackers to enhance user experience

Business Model Canvas

Understand the components of the BMC that helps businesses craft and refine their offerings for maximum success

Defining Opportunities

Explore the core rules for building a successful opportunity solution tree map

Introduction to Churn Metrics and Analysis

Learn the essential metrics for understanding and reducing customer churn

Customer Journey Mapping for Churn Prevention

Explore how to map user touchpoints within customer journey maps (CJM) to identify and prevent churn risks.

Types of Journey Maps

Master different journey mapping formats to visualize and improve every aspect of user experience

What is Journey Mapping?

Build a solid foundation in understanding what journey mapping is and how it captures customer experiences over time

Why Journey Mapping Matters

Learn the true value of transforming customer insights into actionable customer journey maps

O = Objective

Learn how to define clear objectives to use journey mapping as a strategic tool for meaningful actions

Framing Insights and Findings for Impact

Learn how to build compelling narratives from your customer journey mapping data

Prioritizing and Planning Improvements

Discover ways to convert customer pain points into prioritized action plans that deliver results

Embedding Maps into Delivery

Activate journey maps as living tools that shape features and improve experiences continuously

V = Visualize

Learn how to transform raw customer data into visual stories that drive product decisions and team alignment

E = Extract

Uncover hidden opportunities by analyzing friction points and emotional peaks in customer experiences

L = Layers

Learn to map customer experiences through strategic layers that reveal actions, emotions, and opportunities

R = Revamp

Discover how to transform customer insights into targeted improvements that enhance experiences at every touchpoint

Basic Journey Mapping and Service Blueprinting

Create comprehensive visualizations of citizen experiences and government service delivery using journey maps and service blueprints

Building a Mapping Culture

Transform customer journey mapping from a project into an organizational mindset that drives continuous improvement

I = Inputs

Learn how to transform raw customer data into actionable journey insights that drive product improvements

Journey Management and Mapping Architecture

Discover ways to transform customer journey maps into a unified system for consistent customer experiences