Forever Homes - Responsive Mobile Landing Page

Helena, your design is truly awesome, nice to see such passion ✨

1. The hero section's H1 has a strong presence. Considering different formatting options, this might make it even more captivating against the subtext and CTAs.
2. The copy in the hero section delivers well. If there's a chance to convey the message more concisely, it might heighten the engagement, maintaining its informative nature while being succinct.
3. Adding a bit more vertical space in the mobile menu could enhance user experience, facilitating easier navigation for everyone.
4. Your PDFs provide a solid understanding of the design. Moving towards an interactive prototype could vividly bridge the gap for stakeholders, offering them a hands-on appreciation of the design's functionality and its user interaction nuances.

Your efforts are commendable, and these thoughts are merely suggestions to polish the already remarkable work. Keep soaring!

Hi Helena, love this! You've done a great job and clearly thought about how this will work in terms of a responsive website. Love the little illustrations and colours too. My only comments aren't really related to the brief to be honest, just the UI in general and they're pretty minimal...

• Maybe consider using more imagery that tells the story a bit more, like animals in a home with their new family, being shown affection, a case study showing a successful re-homing, a 'rags to riches' story etc. This makes people really feel something and want to donate/adopt
• The logo is a clean vector but the illustrations throughout are more loose and handdrawn, so there feels like a slight disconnect...like the logo needs to be more handdrawn too?
• Images in the logo shape is good, but I feel like there are too many other shapes going on in the stats screen, which doesn't feel quite right and a bit random.

Helena, your design exudes a remarkable level of passion and creativity! While your work is indeed impressive, I'd like to offer some suggestions for minor adjustments:

Adding emotionally engaging imagery, such as scenes of animals in loving homes or successful re-homing stories, could further inspire action among users.

These suggestions are intended to refine your already outstanding work. Keep up the fantastic effort!

I love how you showcased the design case. You put each section of the design side by side desktop vs mobile for ease of comparison. Awesome1

Great work and presentation!

Please check -

Visual Weight - Sometimes, an image or illustration on the screen can be perfectly centered with equal amounts of padding, but the content or shape of it can shift the visual weight, making it appear imbalanced.

Contrast - When placing text on an image, it's important to consider the contrast for optimal readability. The contrast between the text and the background image can greatly impact how easily the text can be seen and understood by viewers