Conversion Rate Exercises
Explore hands-on “Conversion Rate” exercises to sharpen your skills and level up your craft. Want more? Browse all search results

Exercise
The $300 million button

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Credibility

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Don't overload the landing page

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Offer perks to users to boost engagement

Exercise
Increase credibility with social proof

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Make the value proposition obvious
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Ensure your page loads quickly

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Pay attention to your CTA button

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Use a compelling headline

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Add customer support

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Use brand authority to build trust

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Add visual cues to scroll down

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Landing page

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Avoid jargon in your copy
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Design responsively for multiple screens

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Use contextual images

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CTA

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Apply color styles

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Set up a Figma frame

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Using icons in Figma

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Using a grid in Figma

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What is auto layout?

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Retention metrics
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Horizontal and vertical resizing

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Apply text styles

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Auto layout use cases
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Define text styles

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Turn objects into components

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Inserting images in Figma
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Balance quantitative and qualitative metrics
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Find your funnel's bottleneck
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Group and align elements

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Apply effects to images

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What are components?
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Define color styles

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Revenue

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Referral

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ROI and payback period analysis
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Retention

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Acquisition channels
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Numbers that matter vs. numbers that don't
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Acquisition

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Customer acquisition cost (CAC)
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Linking test results to business metrics
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Exploring acquisition and conversion metrics

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Gross margin and contribution margin
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ROI calculation
Exercise
Freemium conversion optimization

Exercise
Burn rate and runway calculations
Exercise