SMS campaign UX case study
I hope you are all doing well. I want to express my gratitude for the opportunity to present my comprehensive study. This study encompasses the entirety of my research processes, including user and secondary research, as well as the development and evaluation of prototypes. Regrettably, due to time constraints, I was unable to conduct the evaluative research as thoroughly as I had hoped. Additionally, I took the initiative to create the color, brand, and type system for the SMS campaign, ensuring that all content was original and not sourced from any other websites or AI tools. Once again, thank you for providing me with this opportunity.
Reviews
1 review
Amazing case study. It's thoughtful, well-explained, and backed by research data. The final designs look clean and intuitive, and the selected brand naming and logo really resonate with me. The only thing that confused me is the absence of a problem statement at the very beginning. It's not clear what the case study will be about and starts talking immediately about research. So, one more introductory slide in this presentation will be great.
One more thing for the future: we encourage users to upload and articulate their designs directly within Uxcel. Referencing Behance or Google Drive in your case requires extra clicks and effort for those reviewing your work, which isn’t very user-friendly.
Thanks for your amazing work!
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