Push Notification Design for Allegro
I developed five different notifications for the largest network in Poland. The company's logo and colors create a playful, warm, and friendly atmosphere. Since the platform serves as a middleman between sellers and buyers, I chose a first-person, friendly, and approachable tone to align with the overall brand style. I also incorporated a direct, action-driven tone to guide buyers and foster trust.
Price Drop on Wishlist Items
Price Drop Alert.
An item on your wishlist just got cheaper. Don’t miss out on the savings shop now before it’s gone!
This notification creates urgency and excitement by highlighting the price drop on something the customer already wants.
Exclusive Offer for Birthdays
🎉 Birthday Treat for You!
As a gift, enjoy 10% off your next purchase. Use the code BDAY10 and celebrate with something special.
Personalization boosts engagement. Offering a discount makes the customer feel valued, and the celebratory tone adds a positive emotional connection.
Milestone Achievements - X Year with Us
🎉 X Year Together!
Thank you for being with us for a year! To celebrate, enjoy a 15% discount on your next order.
Celebrating milestones strengthens customer loyalty. By thanking them and offering a discount, the customer feels appreciated, which boosts retention and repeat purchases.
Return Window Closing Reminder
⏳Return Window Closing
Your return window for X closes soon. Need help with your return? Reach out before it’s too late!
Creating urgency with a time-sensitive reminder nudges customers to take action. Offering help reduces friction, making them more likely to complete the return if necessary.
Courier Unable to Reach Customer
🚪Delivery Attempt Failed
We tried delivering your order, but no one was home. Reschedule your delivery at your convenience.
This notification is clear and solution-focused. It quickly informs the customer and offers an immediate next step (reschedule), minimizing frustration and improving the delivery experience.
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Reviews
2 reviews
I like the copy for the notifications
Hi Dmytro,
The copy was on point for what a large company as you describe should be doing for their customers: helpful, relevant, useful, especially for a service as you describe (and a company that big).
All in all, good job!
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