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The pricing plans page - UI design concept ,for video editing service platform:

  1. Basic: For individuals and small projects.
  2. Pro: Designed for professional editors and growing teams. Access advanced features, enhanced performance, and premium support to elevate your projects.
  3. Enterprise: Tailored for large organizations with complex needs.

In Color scheme: The 60-30-10 rule. Accent color - #4268FF for CTA Buttons ''Buy plan'' ,''Monthly / Annually''.

Tools used

Figma

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1 review


Overall, the design appears to have a certain opacity, making the elements less clear. I recommend reviewing the overall contrast to ensure it meets accessibility standards.

Two key points of improvement:

1. Visual Hierarchy: Enhance the visual hierarchy within the pricing cards. Try emphasizing each plan more distinctly, perhaps by giving each one a unique color and differentiating the actions associated with them.

2. Copy Simplification: The word “plan” is used too frequently (e.g., in Plans titles and the call-to-action buttons like “Buy Plan”). Simplifying and refining the copy for the CTAs could improve clarity and effectiveness.

Additionally, the “Popular” label is hard to read, mainly due to the lack of contrast in the icon used. Icons, especially at small scales, should have strong contrast against their background and be as simple as possible.

I’d love to see a more refined second version!

Thanks for sharing your work.


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