EaseBuy

Product Name: EaseBuy

Tagline: 🛒 The Seamless Way to Shop. Clean, Clear, Comfortable.

EaseBuy is a mobile e-commerce application dedicated to providing the ultimate clean, clear, and comfortable user experience. Built on a foundation of Minimalist design philosophy, we eliminate the visual clutter and complex flows common in traditional shopping apps, ensuring every transaction is swift, convenient, and reliable.

Key Features & Highlights:

• Minimalist Design, Relaxed Browsing: Ample whitespace and a soft color palette create a stress-free visual environment where product images take center stage, offering a truly comfortable browsing experience.
• Clear Structure, High Efficiency: The Home Screen features swipeable Category Tabs for quick navigation, while card-based grouping (in Cart and Messages) makes information instantly digestible. Core actions like search and management are always accessible.
• Transparent Flow, Built on Trust: From the Product Detail Page through to the Checkout process, all details—including price breakdowns, specific discounts, and shipping status—are presented in a modular and transparent manner, ensuring a reliable journey and eliminating user anxiety.

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This idea originated from a shopping experience I was going through—I simply wanted to select a piece of clothing. Still, from the moment I entered the homepage, the barrage of pop-ups and the various mini-games crammed into the overall shopping flow left me completely exhausted, to the point where I considered giving up on using the app for shopping altogether.

That experience made me think: What if I redesigned a set of flows, starting from my own ideal shopping process, using UX Pilot to help me?

Here's the prompt

Design Style & UX Goal:

Design a Mobile UI for an e-commerce platform. The aesthetic must be Minimalist, aiming for a clean, clear, comfortable, and stress-free user experience.

Visual & Authentication Guidelines:

• Layout & Whitespace: Emphasize ample whitespace and a modular, grid-based design.
• Color: Background is pure white/light beige. Typography is high-contrast dark color. Brand accent is a low-saturation, soothing grayish-blue. Subtle soft orange is reserved sparingly for key CTAs.
• Authentication Flow: Home Screen and Product Detail Page are accessible without login. Messages Screen, Cart Screen, and the Checkout flow require prior Login/Sign-up (8) authentication.

Core Screen Design Specifications:

I then input this set of prompt instructions into the UX Pilot dialogue box, created an 'Auto Flow,' and initially generated the wireframes for the corresponding 11 pages. Based on these wireframes and referencing my own shopping experience, I removed the sections that created extra interference in the overall shopping flow. I then chose to generate the high-fidelity (Hi-Fi) mockups on the final revised version.

User flow

All of the user journeys are based on my own shopping experience:

1. Home Screen: Displays Super Deals/Flash Sales and some shopping recommendations. A tab bar allows swiping left and right to switch between different specific shopping categories.
2. Search: Entering the search results page allows for detailed filtering options

3. Product detail: Next, on the Product Detail Page (PDP), the content is structured from top to bottom as follows:

Product Images / Price / Name - Basic Product Information - Product Reviews - Product Q&A - Store Ratings - Detailed Product Information

4. Shopping cart

5. checkout

6. profile