E-commerce Checkout Page for a Shoe Brand

Project Info

This is a checkout page for the e-commerce platform for a shoes brand.

Device: Smart phone

Based on two of the criteria:

• Ensure the form is intuitive, friction-free, and evokes trust in users.
• Make sure a helpful microcopy is present to assist users in achieving their goals and completing a purchase.

The design has incorporated items below:

1. A user flow is provided, to facilitate a more smooth user experience for checkout.

2. To ensure users being informed the current checkout process, a progress bar is also provided at the top.

3. To ensure users the safety of transaction, a SSL icon with a brief UX copy is written on Payment Details page.

4. To provide more friendly and convenient checkout process for new users, "Checkout as Guest" option is offered.

Prototype link: https://shorturl.at/CINnD