<?xml version="1.0" encoding="utf-8"?>
Search system
Exercise

Search system

Matrix structure
Exercise

Matrix structure

Sequential structure
Exercise

Sequential structure

Flat structure
Exercise

Flat structure

Avoid clickbaiting
Exercise

Avoid clickbaiting

The Four Categories Method
Exercise

The Four Categories Method

The hedonic treadmill
Exercise

The hedonic treadmill

The Octalysis Framework
Exercise

The Octalysis Framework

Sneaking or preselection
Exercise

Sneaking or preselection

Overemphasis on status
Exercise

Overemphasis on status

What influences behavioral change?
Exercise

What influences behavioral change?

Physics simulation
Exercise

Physics simulation

Select the right type of reward
Exercise

Select the right type of reward

A third-person perspective influences behavior
Exercise

A third-person perspective influences behavior

What is behaviorism?
Exercise

What is behaviorism?

Light psychology
Exercise

Light psychology

Exercise

Data-driven vs. rule-based decision making

The limitations of behaviorism
Exercise

The limitations of behaviorism

It matters what you ask
Exercise

It matters what you ask

Extrinsic motivators work for low-value tasks
Exercise

Extrinsic motivators work for low-value tasks

Social learning theory
Exercise

Social learning theory

Rewards can reduce the intrinsic motivation for creative tasks
Exercise

Rewards can reduce the intrinsic motivation for creative tasks

Potential abuse or manipulation
Exercise

Potential abuse or manipulation

Self-determination theory
Exercise

Self-determination theory

Exercise

Recognition vs. reasoning abilities

Challenge
Exercise

Challenge

Extrinsic motivation
Exercise

Extrinsic motivation

Exercise

Common AI misconceptions

Free lunch and Easter eggs
Exercise

Free lunch and Easter eggs

Exercise

Mental models in AI context

Exercise

Why data beats opinions

Exercise

Measuring the unmeasurable

Explicit feedback mechanisms
Exercise

Explicit feedback mechanisms

Exercise

Expectation vs. reality gaps

Behavioral segmentation to address disengagement
Exercise

Behavioral segmentation to address disengagement

Pop-up buttons
Exercise

Pop-up buttons

Exercise

Passive behavioral signals

Analyzing emotional highs and lows in the journey
Exercise

Analyzing emotional highs and lows in the journey

Exercise

Balancing monetary and non-monetary rewards

Designing effective alert patterns
Exercise

Designing effective alert patterns

Exercise

When black box models are used

Exercise

Designing leading indicators

Adjusting temperature for creative outputs
Exercise

Adjusting temperature for creative outputs

Exercise

Generate user personas from data

Handling ethical issues in predicting customer behavior
Exercise

Handling ethical issues in predicting customer behavior

Exercise

Discover moments that matter

Mapping emotional journeys
Exercise

Mapping emotional journeys

Exercise

Decision making processes

Find emotional friction points
Exercise

Find emotional friction points

Contrastive and counterfactual explanations
Exercise

Contrastive and counterfactual explanations