In the late 1970s, Albert Bandura introduced the concept of social learning theory, which suggests that individuals learn from one another through observation, imitation, and modeling. According to this theory, watching others can significantly influence a person’s behaviors, beliefs, and attitudes.
Gamification leverages social learning theory by using avatars and virtual models to demonstrate desired behaviors within a game environment. Consider a gamified fitness app that uses social learning theory. The app could feature an avatar coach who demonstrates exercises, provides tips, and models proper form. Users can observe the avatar, imitate the exercises, and receive feedback. The ability to repeatedly watch and practice the movements can help users learn effectively.
Social learning theory
In the late 1970s, Albert Bandura introduced the concept of social learning theory, which suggests that individuals learn from one another through observation, imitation, and modeling. According to this theory, watching others can significantly influence a person’s behaviors, beliefs, and attitudes.
Gamification leverages social learning theory by using avatars and virtual models to demonstrate desired behaviors within a game environment. Consider a gamified fitness app that uses social learning theory. The app could feature an avatar coach who demonstrates exercises, provides tips, and models proper form. Users can observe the avatar, imitate the exercises, and receive feedback. The ability to repeatedly watch and practice the movements can help users learn effectively.