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About this course

In today's product landscape, designers who understand product management principles are invaluable. This course bridges the gap between design and product, teaching you essential PM frameworks including OKRs (Objectives and Key Results), RICE prioritization, hypothesis-driven design, and product discovery techniques. You'll learn how to identify high-value problems, prioritize features based on impact, and communicate design decisions using data and user insights.
Key skills you'll develop: outcome-focused thinking vs. feature delivery, user problem discovery and validation, stakeholder management and influence without authority, product roadmap planning, MVP design principles, and strategic storytelling. Through practical lessons on PM mindset, problem discovery, product process, and strategy, you'll gain tools used by product managers at leading tech companies.
This course is perfect for UX/UI designers transitioning to product management, design leads working with PMs, product designers in startups, or any designer wanting to increase their strategic impact. By course completion, you'll speak the language of product management, contribute to product strategy discussions, and design solutions that balance user needs with business goals. Transform from a feature designer to a strategic product thinker who drives meaningful outcomes.

Details

Prerequisites

Skills you’ll gain with course:

Master outcome-driven thinking — Shift from features to measurable impact using OKRs and hypothesis-driven design
Discover problems worth solving — Learn PM techniques for finding, validating, and framing high-value user problems
Influence without authority — Build trust and drive decisions through evidence-based storytelling and collaboration
Navigate product strategy — Understand how to connect daily work to business goals and strategic priorities

Syllabus


1

Understanding the PM mindset

0%
Learn how PMs balance user, business, and tech constraints while driving measurable outcomes.

2

Problem Discovery

0%
Learn techniques for finding, validating, and framing problems that create real user value.

3

PM Process

0%
Navigate prioritization, planning, execution, and learning cycles to deliver impactful products.
Execution Lesson
250 PX
Start
Level Test 3

Level Test

500 PX
Start

4

Product Strategy

0%
Connect daily decisions to company goals through strategic thinking and clear communication

Earn a certificate of completion

Product Management for Designers Certificate
Start course with a free account
Join 500K+ professionals learning UX & product management skills interactively.
Validate your achievement — Each completed course earns you an official certificate, providing tangible proof of your newly acquired expertise.
Build a collection — Progress through multiple courses to develop a robust collection of credentials that reflect your growing skill set.
Share with your network — Seamlessly add your certificates into your professional networks and LinkedIn profile, helping you stand out in your field.

Meet your course instructor

Rosie Hoggmascall
Rosie Hoggmascall
Product Manager
View profile

Rosie is a Product Growth expert specialising in UX and monetisation, having worked with clients like Miro, Barclays Eagle Labs, Prolific, Thriva and Blinkist. She has 8 years experience across consulting and early stage startups funded by Index Ventures, EQT Capital, Alumni Ventures and Intel Capital. In 2024, she won Top Testing Influencers 2024 and ranked as a Top 10 writer on product growth on Medium. She also writes a weekly newsletter on product-led growth called Growth Dives 🪩

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FAQs

What is the Product Management for Designers course about?

This course teaches designers essential PM skills, including outcome-focused thinking, problem discovery, prioritization frameworks, and strategic communication. It helps designers understand how PMs operate and make decisions, enabling better collaboration and more strategic design contributions.


Why should I take the Product Management for Designers course?

As product teams become more integrated, designers who understand PM thinking become invaluable. This course helps you influence product direction, communicate more effectively with stakeholders, make data-informed decisions, and potentially transition into PM roles. You'll learn to balance user needs with business constraints while driving meaningful outcomes.


What prior knowledge do I need before taking this course?

You should have a solid foundation in UX/UI design principles and basic user research methods. Familiarity with design processes and cross-functional collaboration is helpful. The UX Design Foundations and UX Research courses provide excellent preparation for this material.


What are the pricing options for the course?

For new learners, the first level of each course is available free of charge! This allows you to experience the course without any initial investment.

However, if you're seeking a deeper and more comprehensive learning journey, we recommend our Pro Membership. With this subscription, you gain full access to all our courses, which includes additional lessons, engaging design challenges, and thorough assessments.

Additionally, Pro Membership entitles you to receive a certificate upon completion of a course and personalized feedback from experts for all your challenge submissions. To explore the pricing details and find the best plan for your learning needs, please visit our pricing page.