The Cloudy Newsletter

Nice work here! I love the fact that you focus on the interface and it looks very well. Consider a more delicate way of covering with clouds while scrolling down instead of the hover effect of the screen?

The UX needs a lowering cognitive load by one fill-in gap of the name instead of two, opt-in for e-mail and possible incorrect fill-in of an email message.

Thank you for your sub!

Hi Vu! Congratulations! It looks amazing, and the transition effect perfectly matches the clouds in the image.

As points of improvement, I suggest two things for the form:

1. Reduce the friction by removing the last name field (keep one field Name), unless this is a requirement from the client/stakeholder.
2. In many countries, you need to add an opt-in checkbox. We know that it's obvious that a subscriber wants to receive messages, but even in this case, it's better to be careful and add a checkbox with some text like "By clicking subscribe, I agree to... Terms & Conditions and Privacy Policy"

Some highlights

I love your choice of background image and the effects of the clouds really sells the idea of embarking on a journey. The animation is delightful. The form itself is clean and clear so the user doesn't have to think too hard when filling it in. The input fields are minimum and have obvious labels, which facilitates quick and easy input from users. The hierarchy between the headline and sub-headline is clear. 

Things to think about

In the prototype I would add a hover effect to the "Subscribe" button to provide interactive feedback. The background animates so it makes sense that the button can animate too as it’s an important call-to-action for making the form a success. 

Currently it says “Subscribe to our inspiring newsletter”, I would encourage you to be more creative with this and think about a sentence that can describe to the user what to expect or to get their interest through promise of discounts or latest news about travel opportunities. Something like: 

• Unlock Exclusive Content – Inspiring Stories and Travel Tips Await!
• Subscribe for Weekly Adventures – Get Expert Travel Guides, Insider Tips, and Exclusive Offers!
• Stay Inspired – Weekly Travel Tips, Adventure Stories, and Exclusive Deals Sent to Your Inbox!

Overall it’s a visually appealing design, which can be boosted with minor enhancements! 

The visual effects of your design is awesome! According to your project description, you have excelled your target. Brilliant!

Nevertheless, if you would consider the overall design from user perspectives, it'd better to polish the form design to avoid the "dark pattern". Ref: https://app.uxcel.com/lessons/dark-patterns-024?search=dark%2520patterns