Push Notifications for E-Commerce Platform

Push Notification 1: Black Friday Sale

Title: Black Friday is here 🖤

Body Copy: Up to 70% off on all sportswear, even for new collections. Refresh your wardrobe today!

Effectiveness: The phrase “Black Friday” with an emoji is attention-grabbing. The body text highlights an irresistible offer (up to 70% off) and creates urgency.

Push Notification 2: New Product Launch

Title: Run smarter, not harder 👟

Body Copy: Meet our new running sneakers. Responsive cushioning and a waterproof membrane make it perfect for any distance. Tap to elevate your run!

Effectiveness: This push notification highlights key benefits (comfort, waterproof features) while keeping it concise and dynamic. It appeals to the user's desire to upgrade their experience.

Push Notification 3: Abandoned Cart Reminder

Title: Your cart expires soon 🛒

Body Copy: Those cool sneakers and other goodies are still here. Tap to complete your order and receive a free delivery.

Effectiveness: This push notification reminds users of their cart contents and creates urgency. It personalizes the message by referencing a potential item like “sneakers”. The notification directs users exactly where they must go to finish their purchase.

Push Notification 4: Seasonal Reminder

Title: Winter runs are waiting ❄️

Body Copy: Stay warm and perform your best even when frizzy outside. Tap to check out our thermal underwear collection.

Effectiveness: This seasonal relevance makes the notification timely and engaging. The body highlights a solution to a common problem (cold weather) for runners, encouraging users to explore the thermal underwear collection in the app.