Ekobase - Landing Page

Nice concept Marek! Love the eco take on a fashion landing page. Some points that could help improve your design I've found:

• Wordmark feels too large for the header navigation creating a cluttered appearance. Consider decreasing wordmark size and aligning to the left of the container, allowing appropriate padding. This would assist with spacing out menu navigation items.
• Header navigation feels off balance due to the inconsistent gutters between edges and elements. Consider matching them to something like 72px.
• Lack of visual hierarchy in the headline copy. Consider utilising different text sizing between sub-headlines and main headlines to enable greater scannability. Also avoid "Orphan words" on one line unless for special effect.
• Call-to-action microcopy could be confusing due to use of "Return". Recommend using clear unambiguous language to describe the next action i.e "Shop Basics Now"
• Good consistent use of colours and palette to create a congruent feel and communicate a simplistic style.
• As it's an eco product, I would think about including a specific section highlighting some green/eco credentials that the customer would care about. These could be icons with copy or just tell a story on the process that makes it unique.

Hope these help! Keep it up.

Your design shows great taste and an artistic eye. However, there are areas for improvement: the visual hierarchy in the navigation bar needs revisiting. Consider centering the page titles to enhance clarity. Using outline icons could better complement the minimal style you're aiming for. Additionally, the left half of the screen appears more crowded than the right, which affects the overall balance of the design.