Color Palette
Color Palette Rationale
The Zen Analytics color palette is built around trust, clarity, and a modern tech feel.
- The primary blue (#3A87A9) signals reliability and data strength.
- Secondary tones support clean visual hierarchy and improve readability.
- Accent colors add contrast for key actions and increase user engagement.
- Gradient backgrounds bring a smooth, professional look while keeping the UI dynamic.
The choices align with user-centered design, branding consistency, and accessibility.
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5 reviews
Hello Nazila,
I really like how clearly you've explained the rationale behind the Zen Analytics color palette. The connection between color choices and values like trust, clarity, and engagement is very well thought out. The balance of primary, secondary, and accent colors feels smart and practical. I'd love to see how this palette looks in a full UI or dashboard layout — it seems like it would work great in a data-driven environment. Nicely done!
Nice job on the Color Palette! The tones feel well-balanced and versatile, with a good mix of neutrals and accents. It looks like it could work across a range of interfaces. Would love to see how it applies in context—like on buttons, backgrounds, or typography—but overall, clean and cohesive selection! 🎨✅
Gooood Job! Your color palette rationale is clear and well-structured. The primary blue choice is strong for reliability. The hierarchy and accents are explained effectively. I recommend adding contrast checks for accessibility and real UI examples showing applied contrast. Overall, good clarity, logical reasoning, and alignment with UX principles.
This is a great start for a color system! The colors you chose are very calming, just as you had intended, and the yellow accents are great for CTA buttons, links, and highlighted items.
I noticed that your mockups show text on top of the gradient styles that are presented as a part of your system and look beautiful, especially as posters. However, the colors selected may need some more adjusting if this will be used in a UI system. In the second mockup in the section "Color Palette", the text colors are extremely difficult to read. Consider using the darkest secondary color on a lighter background to increase readability.
Nice
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