A fat footer is a large, content-rich footer at the bottom of a webpage. Unlike the minimal footers of the past, which often only included a copyright notice and a link to the site designer, fat footers are packed with various types of content. They can include sections like "About," "Contact," and "Subscribe," links to other articles, a sitemap, a "Back to Top" link, categories lists, recent comments, social media links, and global navigation.

When to use fat footers:

• Enhancing user-friendliness: Fat footers can make a website more user-friendly by suggesting additional content at the end of a page.
• Boosting SEO: Including extra content in a fat footer can help with search engine optimization (SEO) by adding more keywords to the page. Although the impact is modest due to the low ranking of footer content in search algorithms, it can still contribute positively.
• Showcasing creativity: Fat footers offer an opportunity to express creativity. For example, you can include a small illustration highlighting the brand. This adds a personal touch and enhances brand identity.

Keep in mind that adding more content to the footer can increase the page's load time, which may cause visitors to leave if it takes too long. Although fat footers offer value, optimizing them is crucial. Modern techniques like lazy loading can help minimize the impact on performance.