Illustrate the difference
Graphics in pricing tables are not only for visual appeal but also for communicating each plan's message and its features. A picture is worth a thousand words, and users should understand the value and difference between plans at a glance with the help of images or illustrations.
Moreover, incorporating elements of playfulness, such as interactive buttons, drag-and-drop features, sliders, and other engaging elements, encourages users to spend more time on the pricing page.