Workshop Planning: Finance App
Project Brief -
Objective: To identify and prioritize the most promising new features for the personal finance app, ensuring they align with user needs and market trends.
Duration: 2 days (split into focused sessions).
Participants:
- Design Team (UI/UX designers, researchers)
- Product Manager
- Developers
- Stakeholders (representatives from marketing and customer support for user insights)
Alignment with Industry and Product Category -
- Industry: Fintech (Personal finance apps).
- Trends: Incorporate features like gamified savings, AI-powered insights, and customizable budgeting tools to stay competitive.
- User-Centric Design: Ensure the workshop focuses on solving pain points highlighted in user feedback and analytics.
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