Onboarding Flow Design - Education App

My Thought Process Behind This Onboarding Flow

When designing this onboarding experience, my main goal was to make it quick, engaging, and actually useful—without overwhelming the user. I wanted it to feel effortless while still making an impact. Here’s how I approached it:

Screen 1: Unlock Your Potential – Setting the Tone

I started with a strong, motivating message: “Unlock Your Potential.” Right away, I want users to feel like this app is designed for them, to help them grow at their own pace. The subtext keeps it simple—personalized, interactive, and no pressure. The illustration supports this by showing someone unlocking their learning journey, making it feel approachable. I also kept the navigation minimal. A clear progress indicator, a “Skip” option (because not everyone wants to go through onboarding), and a simple “Continue” button. No unnecessary distractions.

Screen 2: Learn, Practice, Grow – Giving Users a Clear Picture

This screen is all about setting expectations. I wanted to break down the learning process into three simple steps—learn, practice, grow. No fluff, just the essentials. The subtext is even shorter here because the headline says enough. Visually, I used an illustration of Superman to emphasize the theme of "Learn, Practice, Grow.” This subtly reinforces the idea that learning here is structured but also rewarding. It’s not just passive content—you actually do things and see progress.

Screen 3: Your Learning, Your Way – Making It Personal

By the final screen, I wanted to shift the focus to the user. “Your Learning, Your Way” reassures them that they’re in control. The subtext nudges them to share their interests, which sets the stage for personalization.

I also changed the CTA from “Continue” to “Get Started” here. This small shift signals that this is the final step—they’re ready to dive in. The illustration of someone searching with a magnifying glass reinforces that sense of discovery.

I wanted this to feel intuitive, not like a tutorial users are forced to sit through. It’s just enough to get them excited and ready to explore.