Together We Thrive with Proud: Transforming LGBTQ+ Professional Networks

Note*. See the full case study+ prototype above

Background

Proud is a digital platform dedicated to connecting LGBTQ+ professionals with inclusive opportunities, fostering a sense of community, and promoting diversity and inclusivity in the workplace. The platform aims to provide resources, networking opportunities, mentorship programs, and job listings from companies committed to diversity and inclusion.

Hard Facts

The Task

Create a landing page of your choice and incorporate visual elements that celebrate Pride Month and show your company's dedication to diversity and inclusivity.

The Challenge

The most significant problem I had to solve during this project was balancing vibrant, Pride-themed visuals with a professional tone. The challenge was to create a design that:

• Celebrates the unique and colorful spirit of Pride Month.
• Maintains a level of professionalism appropriate for a networking platform.
• Ensures inclusivity and accessibility for all users.

The Goal

Create a cohesive design that integrates Pride elements in a way that is both celebratory and professional, ensuring the platform appeals to its target audience while promoting inclusivity and accessibility.

The First Sketch

The Design System

The Final Design

The visual style I followed for Pride Proud is dark mode, combining an intimate yet modern aesthetic. This approach not only enhances the readability and focus but also creates a sleek and contemporary look that appeals to our target audience. The dark mode provides a comfortable viewing experience, especially in low-light environments, and aligns with current design trends.

Prototype - https://cl.gy/ItxLm