Create a UX/UI Case Study
Test your skills by creating a case study for a landing page that adheres to diversity and inclusivity principles.
The scenario
Use the scenario to understand the project context and what you’ll be working on.
This design brief is part of the design contest for Uxcel Community members, which will run from June 5th to June 30th, 2024.
As a UX/UI designer looking for a new job, you’re updating your portfolio. You decide to feature a case study of one of your standout projects: a landing page promoting an event, a feature, or service for your brand. This landing page is unique because it celebrates Pride Month, incorporating visual elements that show support for diversity.
This landing page makes an excellent case study because it not only promotes your brand but also emphasizes diversity and inclusivity, all while maintaining a cohesive design.
Details
Your task
Here’s what you need to do for your project:
- Create a landing page of your choice and incorporate visual elements that celebrate Pride Month and show your company's dedication to diversity and inclusivity.
- Feel free to invent your own brand or use a pre-existing one.
- Make sure your landing page includes straightforward copy, engaging CTA, and relevant imagery.
- Develop a UX/UI case study using the provided template that thoroughly explains your design process, challenges, research findings, sketches, wireframes, and final thoughts on the solution.
- Bonus points for making your project submission interactive or including a video of you guiding the reviewers through the steps. 🏆
Prizes
The top 20 submissions will also receive a Uxcel Gift Card to share with friends & family.
- 1st place: $500 + Uxcel merch box
- 2nd place: $300 + Uxcel merch box
- 3rd place: $200 + Uxcel merch box
- 4th place: $100 + Uxcel merch box
- 5th place: $50 + Uxcel merch box
Note: winners can also donate their prize to a charitable cause of their choice.
Instructions
Read the instructions to ensure your project receives maximum visibility.
- You can edit your project at any time.
- You must be a Uxcel Pro member to qualify for rewards.
- You must review at least 2 other project submissions to be eligible for the live contest.
- Winners will be announced within 7 days after the contest closes.
- Ensure you only submit your own work.
Note: please make sure you're 18+ years old and are allowed to take part in a skill-based competition from your country.
Evaluation criteria
Your project will be evaluated using the following criteria:
Visual design — Do designs effectively engage the user through strategic use of color, typography, and imagery?
Content — Does the content serve its purpose, have high quality, and contribute to the full functionality of the project?
Insightfulness — How insightful is the work into user behavior and preferences?
Presentation — How effectively is the work presented, including the templates provided, the formatting of the copy, the links shared, and the explanation of the design rationale?
Templates
Recommended learning
External resources
Topics
Share
Our learners work at top companies
Live Contest Entries
Editors’ Choice
Project
UX/UI Case Study for Inclusive Landing Page for Parliament of Georgia
Due to its length, the full study cannot be displayed right now. Please read the complete study 👉 here Check the final redesign Vol 1 👉 h
Editors’ Choice
Project
Unity 🌈
👋 IntroductionThis study will cover the entire design process of the Unity landing page, an inclusive platform aimed at connecting LGBTQ+ i
Project
Travel Tracks: Celebrating Pride in Travel
Step 1: IntroductionOverview: Travel Tracks is a travel service focusing on destinations and custom travel experiences that are friendly to
FAQs
What are UX Project Briefs
Uxcel Project Briefs are real-world projects that help designers practice and develop relevant skills they might encounter in any design-first company. By completing projects, designers can receive professional feedback and build their portfolios. Each project is designed to train a specific design skill from one of six main skill graph categories.
Each project on Uxcel includes a design scenario, a design task, tools recommended for completing the project, and external resources. One of the most valuable features of Uxcel’s project is that they simulate real-life situations that UX designers are likely to encounter.
We have added a pool of Uxcel Mentors — well-established designers in the industry that are providing you with thought-provoking, actionable feedback, as well as tips for improvement, if necessary. Projects vary in design skill and level of difficulty, making it possible for beginners and experts alike to participate.
Each project on Uxcel includes a design scenario, a design task, tools recommended for completing the project, and external resources. One of the most valuable features of Uxcel’s project is that they simulate real-life situations that UX designers are likely to encounter.
We have added a pool of Uxcel Mentors — well-established designers in the industry that are providing you with thought-provoking, actionable feedback, as well as tips for improvement, if necessary. Projects vary in design skill and level of difficulty, making it possible for beginners and experts alike to participate.
How do I earn a high score on my Project Brief project?
To excel in tackling a Project Brief, it's advisable to prepare thoroughly by undertaking relevant UX design courses and lessons. Uxcel provides a curated selection of external resources and lessons endorsed by its expert design team for each Project Brief. Prior to execution, meticulously assess the scenario, task, and completion criteria, and brainstorm innovative ideas. Endeavor to immerse yourself in the role of a UX designer within a specific organizational context, contemplating appropriate actions for the given scenario.
Conducting multiple iterations before submitting your work is strongly recommended. Carefully review the improvement recommendations provided by Uxcel’s mentor team, extract valuable lessons from your errors, and persist in your efforts. Keep in mind: continuous practice leads to mastery.
Conducting multiple iterations before submitting your work is strongly recommended. Carefully review the improvement recommendations provided by Uxcel’s mentor team, extract valuable lessons from your errors, and persist in your efforts. Keep in mind: continuous practice leads to mastery.
How can I submit a Project Brief?
Project Briefs are available to all Uxcel users, but only Pro members can submit their work and receive professional feedback. If you don’t have a Pro membership, you can still complete a project brief and request feedback from your design peers, Uxcel’s design community, or your mentor.
When submitting Project Brief, you will be asked to add a showcase image, create a submission name, and to write a brief description. You can find the best practices here.
When submitting Project Brief, you will be asked to add a showcase image, create a submission name, and to write a brief description. You can find the best practices here.
Who reviews the Project Brief project?
We have added a pool of Uxcel Mentors — well-established designers in the industry that are providing you with thought-provoking, actionable feedback. As a cherry on top, all Uxcel community members can add a review and comment your Project Brief submission.
Learning comes in many forms, and learning through sharing is one form that we want you to capitalize on.
Learning comes in many forms, and learning through sharing is one form that we want you to capitalize on.
How fast can I expect to get a review?
Once you submit your Project Brief, your project will become immediately visible on the Showcase page, and it will be visible to others. You can expect first reviews on your submission within 24 to 48 hours.
Pro tip: get your own circle to review and like your project. Reviews and likes are impacting our showcasing algorithm, meaning that the more reviews and likes the project has, the higher the ranking on the showcase page the project will have.
Pro tip: get your own circle to review and like your project. Reviews and likes are impacting our showcasing algorithm, meaning that the more reviews and likes the project has, the higher the ranking on the showcase page the project will have.