Bello App - ecommerce accesible

My process:

To generate the app screens I gave information about the app: what is it, what it does, for how is it, what color, fonts, style, icons to use, what functionalities to integrate, what is the user flow for screens.

E.g. : Bello is a fashion ecommerce app for women, men, and kids, plus jewelry, accessories, and shoes. Offers an accessible, modern, minimal shopping experience with advanced discovery (text/voice/visual search), personalized stylist guidance, fast 1‑click checkout, fit visualization, easy tracking, and simplified returns. Primary for: blind/low‑vision shoppers, people with ADHD, and users with limited mobility; also caregivers/parents and mainstream shoppers who want speed and clarity. Colors: Turquoise #13BBAF (primary), Orange #FF7A0F (promo/attention), White, Dark Blue #01406D and Blue‑Gray #666F88 (elements), Light background, Dark Gray #3D4251 (text). Typography: Futura (clear hierarchy, generous line height). Style: modern, minimalist with Glassmorphism accents (subtle, frosted panels for pop‑ups/overlays). Icons: bold line style (high contrast, clear labels). Accessibility defaults: alt text, captions/transcripts, screen‑reader semantics and focus order, 44px+ targets, adjustable text, high contrast and reduce‑motion modes, keyboard/voice/switch support, color‑blind‑safe swatches with labels.

Key functionalities to integrate

• Massive catalog with advanced filters; personalized recommendations and AI stylist.
• Text, voice, and visual search with error recovery.
• Size confidence: size guides, “See It On Your Model,” virtual try‑on (with accessible fallback), fabric/care details.
• 1‑click checkout; multiple payment methods (wallets/BNPL/UPI); smart autofill.
• Reviews with AI summaries; wishlist; social sharing.
• Loyalty, flash sales, auto‑apply best promo, rewards earn/burn.
• Order tracking, notifications, simplified returns/exchanges.
• Infinite scroll feed; localized deals; assistive‑tech compatibility across mobile/desktop.

User flow — Cart (screens and states)

• Mini‑cart (drawer/sheet)
• Shows latest items, subtotal, low‑stock flags; actions: edit qty, remove, move to wishlist, checkout.
• Live region announcements for changes; large controls.
• Cart page
• Line items (image, title, color/size, price, promos applied), edit size/color, qty, remove.
• Promo code entry + auto‑apply best offer; loyalty apply/redeem; gift wrap/message.
• Shipping estimator (postcode) with ETA/cost; pickup option; tax preview.
• Cross‑sells (complete the look); proceed to checkout; express wallets; 1‑click if enabled.
• Edge states: OOS on checkout (offer back‑in‑stock alert), invalid promo (reason shown), limited stock.
• Modals/sheets
• Apply promo/loyalty; shipping estimator; gift options.
• Accessibility
• Semantic table/list structure, labeled buttons, focus retention on edits, live region for price/stock updates, swipe/keyboard operable.
• Errors/empty
• Clear reasons and recovery (e.g., “Promo not eligible for clearance items.”); empty cart with shortcuts to wishlist/home.

User flow — Help assistant (screens and states)

• Entry
• From support icon, PDP, order detail, or “Need help?” sticky; opens assistant sheet/chat.
• Intent picker
• Quick actions: Where is my order? Start a return/exchange; Apply promo; Sizing help; Payment issue; Contact agent.
• Conversation thread
• Text and voice input with live transcript; attach photos/videos; links trigger in‑app actions (track order, create return).
• Explainability: “Why this answer?” with policy links.
• Human handoff
• Queue status/SLA visible; maintain conversation history and attachments; accessibility maintained.
• Transcript & rating
• Save/export chat; rate experience; reopen case.
• Settings/privacy
• Data use notice, delete conversation, opt‑in/out of using chat data to improve recs.
• Accessibility
• Screen‑reader friendly, large tap targets, keyboard/switch support, reduced motion, captions for voice notes.

User flow — Follow an order (tracking, returns/exchanges)

• Orders list
• Recent orders with status badges (Confirmed, Packed, Shipped, Out for delivery, Delivered); search/filter by date/status.
• Order detail
• Timeline with plain‑language updates; items summary; totals; delivery ETA; loyalty earned; actions: track package, delivery instructions, invoice.
• Carrier tracking
• Embedded map/webview; options to reschedule, add safe‑place notes.
• Start return/exchange
• Select items; reason; photos (optional); options: refund, store credit, instant exchange (reserve new size).
• Choose drop‑off/pickup/label‑less; show refund timing; confirmation and tracker.
• Issues
• Report missing/damaged; upload evidence; auto‑route to support; ticket status visible.
• Notifications
• Opt‑in push/SMS/email for status changes; clear unsubscribe.
• Accessibility
• Announced status changes, accessible maps fallback (text timeline), printer‑less QR, voice input for instructions.

Define success metrics:

• WCAG 2.2 AA pass rate; alt text/captions coverage (% of PDPs with both); assistive‑tech task success rate (add‑to‑cart, checkout) ≥90%; conversion parity ratio for low‑vision/ADHD/limited‑mobility vs baseline ≥0.9; accessibility bug density and time‑to‑fix; touch target compliance ≥98%; screen‑reader announcement accuracy; voice/keyboard/switch operability audits.
• Time to first relevant product view (median); zero‑results rate; search‑to‑add‑to‑cart rate; filter usage and saved filter reuse; recs CTR and add‑to‑cart uplift vs control; AI stylist engagement and revenue share; visual/voice search adoption and success (ASR accuracy, match precision).
• Checkout completion time (median); step drop‑off by stage; 1‑click/express wallet share of orders; payment success rate; cart abandonment; 3‑D Secure failure/timeout rate; error rate per 1,000 checkouts.
• Size recommender usage; “See It On Your Model”/AR try‑on usage; return rate due to fit; instant exchange rate vs refunds; PDP size guide engagement; post‑purchase fit CSAT; fit‑related negative review share.
• Overall conversion rate; add‑to‑cart rate; AOV; revenue per session; new‑customer conversion; discount dependency (share of orders with promos); cohort CLV.
• 30/90‑day repeat purchase rate; loyalty enrollment and points earn/burn rates; wishlist‑to‑purchase conversion; back‑in‑stock/price‑drop conversion; notification opt‑in and attributed revenue; churn (inactive 90‑day).
• Crash‑free sessions; ANR rate; LCP/TTI on PLP/PDP; API error/latency; image CDN hit rate; offline/low‑bandwidth success; help center self‑serve resolution rate; first response time; CSAT/NPS; on‑time delivery rate.
• Passkey/biometric adoption; consent opt‑in rates (personalization, notifications); data export/delete SLA; fraud/chargeback rate; security incidents (target: zero); privacy complaints.

Clearly state objectives:

• Deliver an inclusive, accessible experience
• Make discovery fast and relevant
• Short, simple checkout (1‑click by default)
• Build fit confidence and cut returns
• Grow conversion and revenue efficiently
• Retain and reward customers
• Performance, reliability, and support
• Privacy, security, and trust

Objective of the app

• Fashion ecommerce for women, men, and kids, plus jewelry, accessories, and shoes.
• Modern, minimal, highly accessible UI with short, easy flows and a “personal stylist in your pocket.”
• Primary focus on shoppers who are blind/low‑vision, have ADHD, or have limited mobility—without excluding mainstream users.