Customer Development Exercises
Explore hands-on “Customer Development” exercises to sharpen your skills and level up your craft. Want more? Browse all search results
Exercise
How to be a fly on the wall in sales calls
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Success metrics beyond deployment
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Conducting win/loss interviews
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Applying the Jobs to Be Done framework
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Creating effective problem statements
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Your weekly discovery routine blueprint
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Hypothesis validation planning
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Problem validation techniques
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Choosing early KPIs that reflect business goals
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Feedback loops that improve products
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Build your learning vault
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Distinguishing problems from symptoms
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Becoming the voice of users
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Keeping testing part of everyday work
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Applying iterative testing principles
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From insights to hypotheses
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Building effective customer personas
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Design effective customer surveys
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Comparing project-based and continuous discovery
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Customer-facing view
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Test signals of demand at small scale
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Clarifying the MVP’s core problem
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Iterating based on early feedback and metrics
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Integrating evolving customer insights into product strategy
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Decide when validation is strong enough to move forward
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From random chats to systematic discovery
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Create now vs. later roadmap sequencing
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Understanding why roadmaps must evolve
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Customer segmentation
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Examine development and testing
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Monitor competitors for validation clues
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Questions that unlock real customer problems
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