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Many people think that wireframes are only useful for designers, but that couldn't be further from the truth. Everyone involved in the development process benefits from using wireframes. And we mean everyone: developers, designers, project managers — and also clients.

But some of these people don't know much about design, you might say. And this may be true. However, involving people with different perspectives in wireframing allows you to:

  • Generate as many ideas as possible
  • Cover more aspects of the product
  • Establish a wide variety of approaches
  • Avoid costly mistakes

Once you have done that, you can refine, discard, and combine different wireframes until you have two or three that could work. It would be costly and time-consuming to explore this number of different options in any other way.

Exercise #1

Wireframes benefits for designers

Wireframes are the foundation of any good design. They help designers plan layouts, organize content, and test ideas before adding colors or images.

With wireframes, designers can focus on structure and usability without distractions. This makes it easier to spot problems early and fix them before development. Wireframes also improve communication between teams, ensuring everyone understands the design’s purpose.

Another big benefit is speed. Sketching a wireframe is much faster than creating a full design, allowing for quick feedback and iteration. Plus, clients and stakeholders can review wireframes to give input before too much work is done.

Exercise #2

Wireframes benefits for clients

Many designers have had bad experiences with clients interfering in the design process. Still, it's possible to share wireframes with clients without losing control of your project, and doing so has many benefits.

First, it allows you to tackle the problem from several different angles. Clients may bring up potential issues that you haven't considered. To avoid interference, use clients' help at the ideation phase when the goal is to generate as many ideas as possible. Later, you can refine, discard, and combine them until you have 2-3 that could work.

Second, sharing wireframes with clients gives them an understanding of the product and a sense of ownership. A client who has seen a wireframe and provided feedback is more likely to sign off on the final design — or even defend it to others. It's less about implementing all of the clients' suggestions and more about keeping them involved.

Exercise #3

Wireframes benefits for product managers

Wireframes are an easy way to communicate the functionality you are looking for, and you don't need much experience to create them. It's a great idea for product managers to share wireframes with designers, developers, and other teams involved in the process. Together you can identify possible issues and suggest solutions.

Wireframes also work great in Agile environments. For example, a product manager can use wireframes to plan what each team should tackle for each product iteration. For example, tackle the Main page first, then add a catalogue, etc.

When working in iterative chunks, you start getting feedback early in the process. This allows you to refine the design and development process as you go, saving time and money.

Exercise #4

Wireframes benefits for developers

Involving developers in wireframing has several benefits:

  • Specification documents and emails are okay, but they can be hard to visualize. Wireframes visualize technical requirements, user interactions, and data flows. That's why wireflows can give developers a much better idea about the final product.
  • Developers can spot problematic features and architectural flaws early in the process and suggest improvements. Involving developers in the wireframing stage will save you time and money on unnecessary development.
Exercise #5

Wireframes encourage teamwork

Sharing wireframes with people involved in the project encourages teamwork for several reasons:

  • Wireframes encourage feedback and collaboration. They are easy to make and you can change them according to people's suggestions.
  • Wireframes promote understanding. They ensure that teams and clients have a good understanding of the product and ensure everyone's on the same page. Knowing the plan helps different teams concentrate on the task at hand. As for clients, they are more likely to sign off on the final design if their feedback has been heard.
  • Wireframes define team roles. Working on wireframes together helps each member understand the role of others. For example, designers can better understand what designs are feasible to develop and vice versa.

Pro Tip: Make sure that the wireframes are always accessible to everyone to keep communication open.

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