If links look too similar to the surrounding text, most users will overlook them, especially when scanning content quickly. Relying on color alone to indicate links can also make them invisible to users with color blindness or low vision.

To ensure links are easy to identify, use multiple visual cues. Underlining is one of the most effective and universally recognized ways to signal a link. It not only makes links stand out but also helps users spot important information while skimming. You can reinforce this by using a distinct color that meets contrast requirements, but don’t rely on color alone. Recognizable links support better accessibility and help all users navigate content more efficiently.