<?xml version="1.0" encoding="utf-8"?>
Segmentation and Churn Prevention Strategies Lesson
Lesson

Segmentation and Churn Prevention Strategies

Learn how to use customer segmentation to deliver tailored retention strategies that reduce churn and increase customer loyalty.
O = Objective Lesson
Lesson

O = Objective

Learn how to define clear objectives to use journey mapping as a strategic tool for meaningful actions
Implementing Early Warning Systems Lesson
Lesson

Implementing Early Warning Systems

Build predictive systems to identify at-risk customers before they churn.
Feedback Loops and Continuous Improvement Lesson
Lesson

Feedback Loops and Continuous Improvement

Master feedback loops to boost retention and minimize churn.
Cohort & Segment Analysis Lesson
Lesson

Cohort & Segment Analysis

Explore the basics of cohort and segment analysis to unlock actionable insights from user behavior patterns
Re-engagement Campaigns for Dormant Users Lesson
Lesson

Re-engagement Campaigns for Dormant Users

Revive inactive users with targeted re-engagement strategies.
Principles of Social Impact and Equity Lesson
Lesson

Principles of Social Impact and Equity

Transform government services through equity-driven design principles
Prioritizing and Planning Improvements Lesson
Lesson

Prioritizing and Planning Improvements

Discover ways to convert customer pain points into prioritized action plans that deliver results
Defining Target Audience Lesson
Lesson

Defining Target Audience

Define who your product is for by segmenting markets and creating clear customer personas.
Market Analysis & Competition Lesson
Lesson

Market Analysis & Competition

Analyze markets and competitors systematically to spot opportunities and make smarter product decisions