Undirected browsing

Undirected browsing is a mode of seeking information where users have no specific goal or focus. It's similar to flipping through a magazine or channel-surfing on TV. In this mode, users explore content out of curiosity, often leading to serendipitous discoveries. For example, imagine someone scrolling through a social media feed without looking for anything in particular. They might come across a friend's vacation photos, an interesting article, or a funny video. They aren't seeking specific information — instead, they are open to whatever catches their eye.

Undirected browsing is driven by curiosity and the pleasure of discovering new, unexpected content. It's valuable for exposing users to a wide range of information and ideas they might not encounter through more targeted searches. Designing for undirected browsing means creating an engaging and diverse content environment that encourages exploration and delight.