Use the right words for filter labels
Using appropriate terminology for filter labels is crucial for user comprehension. Labels should reflect familiar, widely used language to ensure clarity and ease of navigation. For example, opt for terms like "Fabric" instead of technical jargon like "Textile."
Engaging with users or conducting research helps identify the terms they commonly use. This practice minimizes confusion, ensuring a seamless browsing experience and aiding users in finding what they seek.
Pro Tip: Look through product reviews or conduct short interviews to learn words your users actually use in conversation about products or categories.