José Antonio Bassani Neto

I’m an Italian-Brazilian designer with dual citizenship, born and raised in Campinas, Brazil — a major tech hub often called "the capital of the interior" (with over 1.2 million people)

My career started at 18 as a marketing intern in tech, where I did a bit of everything — my first step into shaping the path I'm on today.

I’m a UI/UX Designer at Vitabe, a leading e-commerce platform for supplements and dermocosmetics. My focus? Merging business goals with user needs to create digital products that aren’t just pretty — they solve problems, drive growth, and actually matter.

I now live in Valinhos, a small city near São Paulo (and Vitabe’s HQ)

I'm Looking for High-impact project where strategy meets user obsession. I design to simplify complexity, create real value, and help businesses grow — without ever losing sight of the human behind the screen.