Galina Karasoy

• Conducted user research interviews with stakeholders to understand their needs.
• Collaborated with developers, designers, marketers and other stakeholders on feature design decisions.
• Designed mockups, user flows, user journeys and prototypes for the product interface.
• Performed usability testing to identify areas of improvement in the user experience.
• Optimized existing features based on user feedback and analytics insights.
• Generated ideas for new products or features through brainstorming sessions with team members.
• Presented concepts to stakeholders in order to gain approval for project development plans.
• Worked closely with software engineers to ensure that all technical requirements are met during development cycles.

• Designed graphic user interface elements such as menus, tabs, widgets and forms.
• Collaborated with developers to ensure compatibility between design and technical implementation.
• Researched current design trends, techniques and technologies related to UI and UX design.
• Provided recommendations on improving user experience across all digital platforms.
• Created visual designs that adhere to brand guidelines while also pushing boundaries of creativity.

• Managed the production of print, digital, audio-visual, and other materials for campaigns.
• Collaborated with external vendors to develop promotional materials including posters, flyers, brochures.
• Organized and facilitated brainstorming sessions with cross-functional teams.
• Reviewed final proofs prior to printing or releasing online content.
• Created presentations outlining campaign plans and strategies for clients and stakeholders.
• Used Figma, Adobe Photoshop and Adobe Illustrator to create variety of graphic designs.
• Created high-fidelity designs for web, mobile and tablet applications.
• Developed wireframes and prototypes to validate user interactions with UI elements.
• Established style guides and standards for graphic design across multiple platforms.
• Researched industry trends in UX and UI design techniques and technologies.

Completed the brand refresh for ivWatch which included redesigning the ivWatch website as well as upkeeping maintaintance of new ivWatch brand.

Created a brand for a new product Blox which included designing blox e-commerce website as well as coordinating a photoshoot for producing brand assets. Branded a new service vQuality. 

• Developed graphics, logos and layouts for product illustrations, company logos, and websites.
• Managed multiple projects simultaneously while meeting tight deadlines.
• Collaborated with clients and stakeholders to ensure satisfaction of design deliverables.
• Produced promotional displays, packaging and marketing collateral for retail environments.
• Edited photographs for use in digital media platforms including web banners and social media posts.
• Created animations and interactive elements for websites, mobile applications, presentations and videos.
• Proofread all material prior to submission ensuring accuracy of content.
• Developed, designed, laid out and produced variety of technical illustrations for brochures, banners, and signs.
• Conducted research on design trends to maintain fresh and relevant visual content.
• Maintained a digital asset library, organizing graphics, photos, and artwork for easy access.

Designed emails, direct mails, social media, display ads

and collateral materials for the brand. 

Designed print collaterals: postcards, flyers, posters, informational brochures and other materials for exhibitions.