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I’m thrilled to kick off the MECHABLAST project with a focus on Film Website Promotion. This case study explores the design of a compelling landing page.

Starting today presenting you the work around the Custom Typeface and System Typography Exploration.

This is just the start! Explore the Full Project on Behance, or stay tuned here for more showcases of this project.

MECHABLAST  - Typography System 1

MECHABLAST  - Typography System 2

MECHABLAST  - Typography System 3

MECHABLAST  - Typography System 4

MECHABLAST  - Typography System 5

Tools used

Figma
Adobe Photoshop
Adobe Illustrator

From brief

Topics

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Reviews

3 reviews


Javier, your project shows great promise and it's clear you've put in a lot of hard work, especially with the meticulous presentation of typography. However, the small text size on a dark background makes it difficult to fully appreciate your work. Since Behance doesn’t allow resizing or maximizing content, the readability is further impacted. I suggest presenting your designs in a way that’s easier to view, as viewers might lose interest if they struggle to engage with your content.

Thanks Elene for your feedback, I truly appreciate it. The project presentation was intentionally designed with the idea that if the user wants to view it in a minimized format, the main content will be the focus. For those who want to dive deeper into the details, each image can be viewed in full-screen mode (without zooming), where the content is far more than readable. The images are in 5k resolution, with the smallest text size set at 21px, ensuring clarity and readability even without zooming. Additionally, UXCEL allows users to view these images in full-screen mode. The overall approach was to offer a readable experience in the following order: Minimized Size View - Focused on main content to avoid overwhelming viewers with all the text details. Full-Screen View - All text is readable, with a minimum font size of 21px. No Need for Additional Zoom - Viewing at 100% should suffice. Please let me know if still is hard to read when you check it again in full-screen mode. Thx!

Hey Javier!

I revisited your Mechablast Typography System, and what strikes me this time is how cohesive the identity feels from top to bottom.

There’s a strong personality baked into the type scale. The heavier weights and angular feel really sell the “mecha” concept without you having to over-explain it. It feels thematic, but not chaotic which tells me you were deliberate about restraint.

I also like that the hierarchy doesn’t rely only on size. The contrast in weight and spacing does a lot of work, and that shows good typographic maturity. It feels engineered rather than styled.

If I were nitpicking, I’d say this system would benefit from showing edge cases like how body text performs in long paragraphs or how the system adapts in smaller UI components. That would prove it’s not just visually strong, but functionally durable.

Overall, it feels bold, controlled, and conceptually aligned. You clearly understand that typography can carry brand voice on its own.


Congrats on the Design Brief, you put a lot of effort for it.

Things I like:

  1. The typeface reminds me the kind of text you can write with highlighter marker and I have done that many times and I like it.
  2. It is simple yet sophisticated enough to fit in the topic for which it was created.
  3. The presentation is worthy of admiration

Things I think could be improved

  • Readability in my opinion is affected because of the similarity of the letters D, O and Q. In the example of: The Last Dream, from the behance brief, my mind continuously reads The Last Oream ... I know it doesn't make sense, then I understand.
Nice Feedback!!! Thanks! I agree on the similarity of the D, O, Q, I'll do a double check on that to improve it. Apart from those details, do you think there are any other letters that could be improved to "fuu"rther enhance the overall design of the MECHABLAST font? It’s still a work in progress, so any additional feedback would be greatly appreciated. Take a closer look here: https://fontstruct.com/fontstructions/show/2522129/mechablast

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