Rhythm

You’re probably already familiar with the concept of rhythm from music: it’s the pattern created by the arrangement of notes and the space in between them. In design, the concept is similar. Rhythm is the arrangement of elements at regular or random intervals that create a sense of movement. 

Successful design rhythm is much like musical rhythm. It’s not just about the arrangement of the elements themselves, but also the negative space in between them. Rhythm also relies on the repetition of certain elements, tying the entire composition together.^[1]