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Sprint approach to vision definition

Sprint approach to vision definition

Sometimes defining a vision, one workshop may not be enough. Complex products or organizations with diverse stakeholders may require multiple sessions to move from initial concepts to a guiding vision statement. One way to structure these sessions is a focused sprint approach. A sprint condenses vision definition into an intensive week-long process adapted from design sprints. You meet for 2-3 hours each day over 5 days, with specific goals for each session. For example, day one focuses on understanding the challenge, day two on sketching possibilities, day 3 on deciding direction, day 4 on prototyping the vision statement, and day 5 on validation.

Between daily sessions, participants have time to reflect and do homework. Someone might interview users, another reviews competitive analysis, while others draft vision elements independently. This distributed work brings fresh thinking to each session while maintaining momentum. The structured timeline creates urgency and prevents the endless refinement that can stall vision work.

The sprint approach requires strong facilitation to keep things moving. Prepare detailed agendas for each day with time limits for activities. Make decisions by deadline even if they're not perfect, since you can iterate later. Assign clear owners for homework between sessions. The compressed timeline forces prioritization of what truly matters for your vision versus nice-to-have details.

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