One of the greatest advantages of wireframes is their visual representation. They make it much easier to demonstrate things like user paths, clarify and define features, and stay on the same page when using terms like "hamburger menu," "hero image," or "call to action."

Visualizing the features on a wireframe allows you to demonstrate how things will eventually work and may prompt you to remove unnecessary elements, develop new ideas, and restructure certain areas. Wireframing helps save time and effort, allowing you to spot technical inconsistencies and potential difficulties during the exploratory stage. Plus, establishing a rapport with clients and speaking the same language will contribute to more efficient product development.