Amplifying energetic colors

Warm colors like yellow, red, and orange are eye-catching and stimulating. To create an energetic color palette, start with a warm color. You can intensify the effect by increasing the color saturation. Just as reducing saturation creates calmer pastels, increasing it produces an energizing effect.

If you don't want to use an analogous color scheme, you can add some complementary colors to create an accent. For example, pair a vibrant orange with a deep blue or a bright yellow with a rich purple. However, make sure the palette is not overwhelming.

This approach is perfect for products and designs meant to evoke excitement, enthusiasm, and activity.