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Ben is a young professional based in London. Due to is busy lifestyle, he tends to only use social media for connecting with friends or professional social media platforms to connect with colleagues or build his network. He finds social media mostly distracting and irrelevant to his lifestyle so when he is not connecting with people he uses some professional platforms for micro learning.

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Figma

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This is a great start, but it could use more specific details to make it feel grounded and actionable. To enhance it, try specifying the platform and device type for your design, which will provide a clearer context for the persona. Consider including details from your user research. Details of what research methods you used and the information gathered from them can strengthen your user behaviors, preferences, and pain points. It would also be helpful to outline any challenges or insights you encountered during the research and persona-building process. For example, were there conflicting needs or unexpected trends among users?


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