Unique Selling Proposition (USP) Exercises
Explore hands-on “Unique Selling Proposition (USP)” exercises to sharpen your skills and level up your craft. Want more? Browse all search results
Exercise
Competitive positioning statements
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Competitive advantage in strategy
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Comparing the value propositions of competing products
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Positioning strategy
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Framing value as a problem solved
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Characteristics of strong and weak value propositions
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Clarifying the role of the value proposition
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Building persuasive value propositions
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