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What is the Business Model Canvas
Exercise

What is the Business Model Canvas

Internal rhythm in elements
Exercise

Internal rhythm in elements

Cost structure
Exercise

Cost structure

Reflect the discount in the total
Exercise

Reflect the discount in the total

Exercise

Churn and customer segmentation

Set a fair compensation
Exercise

Set a fair compensation

Analyzing competitive landscape
Exercise

Analyzing competitive landscape

Pricing issues
Exercise

Pricing issues

Exercise

Creating scoring models

Implementing personalized pricing and offers
Exercise

Implementing personalized pricing and offers

Exercise

Balancing monetary and non-monetary rewards

Pricing strategy analysis
Exercise

Pricing strategy analysis

Psychological pricing principles
Exercise

Psychological pricing principles

International pricing considerations
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International pricing considerations

Price elasticity and sensitivity
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Price elasticity and sensitivity

Exercise

Freemium conversion optimization

Exercise

Customer segmentation

Exercise

Competitive pricing analysis

Exercise

Value-based pricing strategies

Exercise

Fair compensation models

Exercise

Spotting strategy through real-world examples

Exercise

Pricing communication and positioning

Exercise

Pricing models

Referral program ethics
Exercise

Referral program ethics

Pricing transparency
Exercise

Pricing transparency