Focus questions on the desired outcome

When crafting "How might we" questions, focus on the desired result rather than proposing a specific solution. This keeps the discussion open and encourages more ideas. For example, instead of asking, “How might we add more customer service reps to handle inquiries faster?”, focus on the outcome: “How might we reduce response times for customer inquiries?” This way, the team can explore multiple solutions, such as automation, self-service tools, or improving the current process, rather than being confined to just hiring more staff. This leads to broader thinking and more creative solutions.