Ensure ethical AR placement

AR content placement raises important ethical considerations for digital experience design. Virtual elements in AR can affect physical spaces in ways similar to physical alterations, requiring thoughtful implementation of location-aware restrictions. In 2016, Pokémon Go was caught in a controversy when the algorithm made a Pokémon available for capture in Auschwitz.^[1] This is why such sensitive locations, memorials, and religious sites, need special protection through geofencing and content moderation.

AR can also endanger private property rights. Placing AR works outside people's houses can draw unwanted visitors to specific neighborhoods. Responsible AR design includes creating clear boundaries between public and private virtual spaces. Design systems should incorporate opt-out mechanisms for property owners and location-based content filters. As AR platforms evolve, designers must consider how their virtual content impacts physical spaces and communities.