Nearly 80% of users favor social logins for any website. That’s good news since nearly 90% of users are frustrated by constantly having to set up new accounts.[1]
Social login lets users use their existing Facebook, Twitter, Google, LinkedIn, or other social media logins to create an account on your site. It drastically speeds up the registration process and greatly reduces the risk that they’ll forget their login information when returning to your site.
However, keep in mind that social logins can raise privacy concerns while offering limited user control over their data.
Allow signing up with social media profiles
Nearly 80% of users favor social logins for any website. That’s good news since nearly 90% of users are frustrated by constantly having to set up new accounts.[1]
Social login lets users use their existing Facebook, Twitter, Google, LinkedIn, or other social media logins to create an account on your site. It drastically speeds up the registration process and greatly reduces the risk that they’ll forget their login information when returning to your site.
However, keep in mind that social logins can raise privacy concerns while offering limited user control over their data.